Paris La Défense
Geolocalisation application

actimage comité régions hébergement cloud
Comité des Régions
Website hosting via sharepoint
October 10, 2017
actimage safran aéronautique projet ux ui
Safran Landing Systems
#GoDigital, web portal redesign
October 10, 2017

Paris La Défense
Redesign of a geolocalisation application
at La Défense area, Paris, City Map

User Experience
iOS
Android
Data
Route planning
Application
Mobility
La Défense
Geolocalisation

Paris La Défense

Public management institution of La Défense

Paris La Défense is a public institution with the purpose of providing the management, animation, and promotion of La Défense, the biggest business district in France.

The challenge

Since 2016, the mobile application “Paris La Défense City Map” has been facilitating travel for Parisians, tourists, and businessmen and -women. However, following a survey completed by numerous users, Defacto identified improvements to be made which necessitated a complete redesign of the application. Among the key subjects to deal with, we find: service management, off-line mode, and the improvement of the events component.

The solution offered

The technological challenges

The project “Paris La Défense City Map” presents numerous technological problems and challenges. To respond to each of them, Actimage is working in partnership with Magellium, an engineering company expert in geo-information and cartography. Actimage’s expertise in mobile development, interface design, and user pathways, coupled with Magellium’s skills, form a consortium capable of supporting Paris La Défense in their procedure.


A methodology that is the source of efficacy

We are in the conception stage of the complete redesign of the application. To do this we are proceeding along 3 different axes. The first consists of summarising the user needs via workshops in order to offer them dynamic prototypes and to involve them in the creation of the future application. The second axis, which is more technical, consists of choosing and testing the best tools for route planning and graphics rendering to integrate them during development. The objective is to improve the existing site, and to make it more relevant. The final axis consists of improving and collecting more information on the current services in La Défense (business, restaurateurs etc.) to respond to expectations and improve the experience of the application’s users.


Paris La Défense is seeking numerous partners to make the City Map the best companion to life in La Défense. The redesign of the application should see daylight in 2018.

  • Resolution of complex transport, mobility, and territorial attractiveness problems
  • Use of open data
  • Use of free licensing
  • Mastery of innovation challenges linked to the emergence of connected areas
  • Implementation of user workshops
  • Creation of a chart of choice criteria (performance, relevance, memory, battery consumption)
  • Studies of technological solutions already on the market
  • Implementation of various POC (proofs of concept) to choose the most suited

Actimage Defacto Application Mobile
Actimage Defacto Atelier UX

The technology used


Mélanie

Project adviser in mobile development

Having completed my studies in la Défense I feel particularly involved in the City Map application project. There is a real need for it and people ready to use it to orientate themselves, discover new things, and take part in life in the quarter. The current application is functional but it’s not attractive. We have to modernise it, make it more dynamic, facilitate its use and add functionalities. I think that the City Map has a beautiful future ahead of it.

Discover our other projects

  • BNP Paribas Real Estate
    Digital transformation CRM

    Nos références BNP Paribas Real Estate Transformation digitale CRM no-repeat;center top;; auto 0px 40px 0 0 0 Développement CRM SharePoint Technologies Immobilier Patrimoine Investissement no-repeat;center top;; […]
    actimage bnp bank real estate projet
  • DILA
    Applicative management

    Nos références DILA Gestion applicative et exploitant du système d’information de l’administration numérique no-repeat;center top;; auto 0px 40px 0 0 0 Gestion applicative Exploitation Services du […]
    actimage paris projet gouvernement service
  • ActiHome
    A service dedicated to elderly

    Nos références ActiHome Service de proximité dédié au maintien à domicile des personnes âgées no-repeat;center top;; auto 0px 40px 0 0 0 Innovation R&D Application Smart […]
    actimage application social personne agée HTML R&D développement